My work

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Expekt

Currently working at Expekt where I have worked on the first Phase of Expekt Mobile and MonteCarloCasino website.

I am involved in the UI design of the mobile and Android application, and currently working on improving and adding features to these applications. I was also involved in the HTML/CSS of the mobile application with the use of Jquery for mobile.

In the MonteCarloCasino I helped develop the front-end of the website and improve the UX and usability of the website.

Both projects are still work in progress.

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GFI E-mail response library

This small project was done for an interview with GFI. It consisted of a usability review of the user interface of the GFI E-mail Response Library.
While the system is powerful, problems in the UI may limit access to the information it contains. The report contains examples from the application with explanations of the problems I found and brief recommendations for fixing them.
The full document can be downloaded from the following link – UsabilityReviewReport

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Uniblue Homepage Testing

Summary

The UX design of an improved homepage for Uniblue, an established software company for PC home users. Uniblue wanted to increase the click-throughs to sales of users when getting to the homepage, as most of the sales were coming from other pages and/or coming from external links.

Highlights

Designed a more improved design that would keep the users more on the page and hopefully click to download the products.

The process started with:

  • usability analysis
  • usability testing
  • stakeholders interviews
  • competitive assesment

We wanted to achieve a more engaging experience with an emphasis on usability to help to ensure that consumers would quickly become familiar with the products and their useful features.

This was achieved through improvement of Call to actions, more content related to the products features and keywords. We also did user testing on clickable wireframes with the help of and other usability tools that allowed us to visually understand website user behaviour.

Deliverables

  • Wireframes
  • UX design excluding final images
  • HTML/CSS
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Campaigns

Some of the successful campaigns I have worked on while at Uniblue.

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Uniblue Registry Booster

Summary

The UX design of a new improved Registry Booster application for Uniblue.  Uniblue wanted to improve the user experience of the application to the user and make it easier for non-technical users to clearly understand what the product is about and a clearer Scan Results screen.

Highlights

Designed a set of designs to optimize some of the screens; which were the scan, scan results and dashboard.

The process started with:

  • usability analysis
  • usability testing
  • stakeholders interviews
  • competitive assesment

The improved designed aimed to:

  • Increased feedback during the scanning process
    • Application displays a message explaining what it is doing at any given point in time
    • This is reassuring for the end user
    • Makes it clear that the process has not stalled
    • Does not appear to be a black box process – less apprehension about what it is doing
    • even if a person does not understand what it is doing, people tend to be less worried if the process is described to them.
  • Simplified result summaries
    • The language used in the result descriptions was reworded to make it more accessible for non technical users.
    • The interface allows users to drill down information they are interested in.
    • More information is presented, but it is filtered in such a way that it does not appear as a threatening ‘wall of data’.
    • Links within the application reference external sites which provide more information on a given subject.
    • While not all users will make use of this information, it’s presence makes most people more likely to trust the information
    • People are more inclined to trust transparent processes
    • People are better prepared to trust something which can back itself up with a certain amount of information, even if they do not scan that information.

The design and development process was done using Agile framework and at each end of a Sprint, a beta version was issued to subscribed Beta testers to test the version out before the product went to public.

Deliverables

  • Wireframes
  • UX design excluding final images
  • HTML/CSS
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Uniblue RB Product Page

Summary

The UX design of an improved Registry Booster product page for Uniblue, an established software company for PC home users. Uniblue wanted to increase the click-throughs to sales of users when downloading the Free Demo. To improve sales directly from the website adding to the popularity from external websites like Cnet.com and other software review websites.

Highlights

Designed a set of designs to test with a/b and multi-varied testing that would inform more the users about the product features and they would automatically download the Free Scan.

The process started with:

  • usability analysis
  • usability testing
  • stakeholders interviews
  • competitive assesment

We wanted to achieve a more engaging experience with an emphasis on usability to help to ensure that consumers would quickly become familiar with the popular product and it’s features before download.

This was achieved through improvement of Call to actions, more content related to the products features and keywords. We also did user testing on clickable wireframes with the help of and other usability tools that allowed us to visually understand website user behaviour.

Deliverables

  • Wireframes
  • UX design excluding final images
  • HTML/CSS
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Uniblue PC-Library

Summary

The UX design of a new PC Library for Uniblue. PC library is a resource about computer related terms (mainly errors and ports) and tutorial how-to’s.

Highlights

The wireframes for this were designed in conjunction with a creative team. Sketch reviews were used to bring all the  ideas onto the table. Later wireframe reviews were conducted with creative prior to with the stakeholders/client.

Deliverables

  • Information Architecture
  • Wireframes
  • UX design excluding final images
  • HTML/CSS
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Primbet

This project was used as part of a dissertation on a e-marketing , and gives a good example of mock-ups and paper sketching.

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Misc Projects

Above are some other websites I have worked in the past.

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Playotto

I formed part of the team who redesigned Playotto to give it a more interesting look. Also I worked on the UI design for the Otto Lottery and Instant Fortune scratch cards.

  • Expekt

    Expekt

  • GFI E-mail response library

    GFI E-mail response library

  • Uniblue Homepage Testing

    Uniblue Homepage Testing

  • Campaigns

    Campaigns

  • Uniblue Registry Booster

    Uniblue Registry Booster

  • Uniblue RB Product Page

    Uniblue RB Product Page

  • Uniblue PC-Library

    Uniblue PC-Library

  • Primbet

    Primbet

  • Misc Projects

    Misc Projects

  • Playotto

    Playotto

About me

I love sports, travelling, and visual arts, especially street art, with its original, out of the box ideas. Anything that challenges me, gets me in contact with new ideas and perspectives, and allows me to create things makes my day.

Being a designer for the web I obviously like Apple products, vintage cameras and obscure loud music.

The greater part of my work has been in web development; it is a medium I enjoy working with. Both the technologies and the ideas in this area move very fast, and keep it fresh and new. The nature of the web also allows me to create and experiment with designs, adapting and evolving them as time goes by. Styles, patterns, concepts, and technology change with time; not keeping up to date would be as wrong as wearing 20 year fashions.

User Experience Design has fascinated me for a very long time, because it gives me the space for a very special kind of creativity. Products should look good, but they also need to feel good. Designing a product which people will enjoy using is a form of art; the product must be a tool which makes a task easy, and this goes beyond simple layouts and appearance.

I believe that an enjoyable product is one which helps you complete the task at hand without getting in your way; you want to worry about the end result, not the rocky road to it. It is a great satisfaction to see people use something I designed, and be surprised by the lack of effort it took them to do so.

I also have a blog which incorporates restaurant reviews and travel experiences.  I also post links and other interesting stuff on Twitter.

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